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After half century, Volvo overtaken in Sweden

After half century, Volvo overtaken in Sweden August 4, 2018Leave a comment
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STOCKHOLM (Sweden): At last in more than 50 years, Sweden’s best-selling car of the year hasn\’t been a Volvo even so the Volkswagen Golf, the Swedish automakers’ association said on Monday.

The Golf represented 5.9% of the new cars market in 2016 previous to Volvo’s three most popular models – the V70, S90 and V90 – with 5.7% shares in the market together.

“It’s been 54 years since another brand than Volvo topped this statistic,” Volkswagen Sweden said in a statement.

“The last time this happened what food was in 1962 and Volkswagen what food was in the very best still,” it added, mentioning the Volkswagen Beetle.

But the industry share for Volvo remained the top inside the Swedish market with 21.5%. Volkswagen were only available in second place with 15.7% with Audi with 7.3%.

Volvo, which produced its first car in 1927, is cherished by Swedes taking pride while in the brand’s good name for Scandinavian know-how and quality.

This past year marked a brand new record of Swedish car sales with 372,300 new registrations an 8% jump when compared to 2015, all seasons every time a previous record of 1988 was beaten.

“The potency of the automotive market in 2016 is explained because of the strong financial crisis, robust purchasing power, record low interest rates and a stable labour market,” said the Swedish automakers’ association Bil Sweden which, however, expects a 3% stop by this market in 2017.

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